Buying a Lifestyle in East London

Founded in 1872 East London is not only home to one of the countries’ largest manufacturing centres but also to a number of stunning beaches; offering those who live and work there the best of both worlds.

Looking to buy?

Real estate pro Cicilia Janse van Rensburg, Franchisee for Leapfrog East London, relocated to the area from Limpopo in 2012 and hasn’t looked back. “I love working in the property market and have found East London to offer good value for money for both sectional title and freehold properties. Our biggest issue at the moment is actually getting enough stock to meet buyer demand – specifically in the under R2 million market”, explains Cicilia.

The average price for a sectional title property is currently standing at around R674 000 while free holds tend to go from around R644 000 and Cicilia’s found that stand alone homes are still a buyer’s favourite.

New on the market

When it comes to new developments Janse van Rensburg says that there is constantly something new in East London and the surrounding areas; “Two of the recent developments are the Gonubie Palms - all dwellings in this gated estate are sold on a turn-key basis with prices ranging from R750 000 to R955 000. Then there is Calypso Garden, a development in Haven Hills, with properties on offer from R491 200 to R789 450”. 

A good mix of work and pleasure

While those not familiar with the area might associate it only with DaimlerChrysler SA, Mercedes-Benz, Johnson & Johnson and possibly as the birthplace of former Proteas wicketkeeper Mark Boucher, East London actually has a lot to offer in terms of scenic nature reserves as well as being the home of the renowned Ironman 70.3 triathlon.

Forumla One fans will love the East London Grand Prix Circuit (formerly the Prince George Race Circuit) where international champion Jody Scheckter began his career while golfers will be spoilt for choice as no less than eight golf clubs operate in the area – one of which is the Fish River Sun golf course designed by Gary Player.   

Nature lovers can also expect a treat as East London has a temperate climate, wonderful beaches and a number of game reserves including the Inkwenkwezi Private Game Reserve and the Mpongo Private Game Reserve.

“I’d associated East London with its port and manufacturing plants but have been amazed at all the area has to offer,” says Cicilia, “it really is a great place to raise a family and the property market proffers good value for money”.